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Plan now for profitable holiday fairs

publication date: Mar 1, 2004
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The holiday fairs continue to grow, with vendor sales now grossing more than $100,000. This is one-third of the market’s annual gross of about $300,000. Some vendors will sell more than $2,000 in seven hours’ time. The events are now promoted as “The Premier Holiday Fairs of Vermont.”
So why are we talking about this in March? Well, these events require a great deal of planning and most farmers have time to do good planning only in the winter months. Not only must the event itself be planned early, but farmers also need to be looking ahead to produce products that they can sell in November and December.



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