Search the site

Vermont Compost ad

8,000 miles and 18 farmers markets

publication date: Jan 1, 2013
View a Printer Friendly version of this page, allowing you to print the page. Send a summary of this page to someone via email.
18 marketsThis past summer, we were invited to vacation with the extended family in California. Impractical as it seemed to leave the farm in July at the peak of the growing season, we found really dedicated and talented help and scheduled a six-week drive across the country with our 8-year-old daughter. It had been nine years of farming without a summer vacation, so we saw this as an opportunity to see what other farmers were doing and re-inspire ourselves. Our specific goal was to visit farmers markets as customers and evaluate the effectiveness of their produce displays. On our 8,000-mile cross-country odyssey, we visited 18 markets across 16 states. We saw a lot of market stands we liked and formulated the three A’s of an effective market display —authenticity, abundance, and approachability. The best displays combined these traits into an irresistible source of fantastic foods and gave us a plethora of ideas and insight.

The rest of this article is available in the Growing for Market Archive of more than 1,500 articles published from 2001 to the present.

Access to the Growing for Market Archive is available  to Full Access and Full Access Plus subscriptions. If you would like to start a new Full Access subscription, please Click here to join.

If you would like to "upgrade" a print subscription to include access to the archive, please contact us for the pro-rated price.

If you think you should have access to this content, please go here

Benefits of Full Access Membership

When you sign up for Full Access subscription, you get a year of:
•Access to the Archive, which contains every article published from 2001 to the present (more than 1,500 articles and growing every month.)
•Immediate access to a downloadable, searchable PDF version of each issue when it is published. You can store them on your computer for future reference.
•Discounts on books and back issues from the Online Store.

Click here to become a member.