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publication date: Feb 1, 2011
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ErinIn a world that is rapidly changing, it’s no longer enough to just be a good grower. In the past a farmer could simply load up her goods, drive into town and sell directly out of the back of her pickup with great success. While quality and freshness are still the foundation of a thriving farm, growers are now faced with new and complex challenges. Half of building a successful farming operation lies in marketing and sales. For so many growers this has been a difficult adjustment.  But with the introduction of new technologies, small growers are in a better position to face these challenges than ever before. For very little money and a small investment of time, it is possible to connect in an entirely new way with customers.

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