Search the site

Vermont Compost ad

The magic of breakeven and how it can help set sales goals

publication date: Feb 1, 2020
View a Printer Friendly version of this page, allowing you to print the page. Send a summary of this page to someone via email.

I’ve been teaching business skills and financial management to farmers for over ten years. When I started out, I was fresh out of business school and teaching college accounting. I was very academic in my approach.

Over the years, I’ve adapted my approach to what resonates with my clients and “students.”

The one topic that has resonated more than any other – and I now include in every presentation – is the breakeven formula. When I share it, I can see eyes light up … it helps to clarify goals for the farm business. It turns the “increase sales” to “increase sales to a specific goal.” And as we all know, the more clearly you can define a goal, the better the chance you can achieve it.



The rest of this article is available in the Growing for Market Archive of more than 1,500 articles published from 2001 to the present.

Access to the Growing for Market Archive is available  to Full Access and Full Access Plus subscriptions. If you would like to start a new Full Access subscription, please Click here to join.

If you would like to "upgrade" a print subscription to include access to the archive, please contact us for the pro-rated price.

If you think you should have access to this content, please go here


Benefits of Full Access Membership

When you sign up for Full Access subscription, you get a year of:
•Access to the Archive, which contains every article published from 2001 to the present (more than 1,500 articles and growing every month.)
•Immediate access to a downloadable, searchable PDF version of each issue when it is published. You can store them on your computer for future reference.
•Discounts on books and back issues from the Online Store.

Click here to become a member.